Identify an organization that is using at least one online search technology.

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You may use an organization you know from your personal experience or one that you discover while doing research. Briefly describe the organization, and then answer the following questions:

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  • Of the various types of search technologies, which ones is the organization utilizing?
  • Why is the organization using these technologies? What are the benefits?
  • What are some metrics the organization could use to evaluate
    how effective these technologies are in supporting organizational
    objectives? Explain.
  • Identify areas in which the organization could expand or
    improve upon using the search technology. Explain what they could do and
    why they should do it.

Your well-written report should be 4-5 pages in length, not
including the cover and reference pages. Use Saudi Electronic University
academic writing standards and APA style guidelines, citing at least
two references, as appropriate. Review the grading rubric to see how you
will be graded for this assignment.

Chapter 6: Search, Semantic, and Recommendation Technology in Information technology for management: On-Demand strategies for performance, growth, and sustainability

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